Get sales and marketing analytics services from a team with 13 years of experience
A full journey of MQL / SQL / Client on your site
An opportunity to filter leads by various criteria
Understanding the quality of marketing activities
A full journey of MQL / SQL / Client on your site
An opportunity to filter leads by various criteria
Understanding the quality of marketing activities
Find out about the leads’ journey on your site to learn about its performance and adjust your CJM strategy according to your needs.
How to create a Journey Map Report?
We create the CJM Report in Google Looker Studio (Data Studio) and generate the output data using SQL queries in the Google BigQuery cloud database using GA4 and CRM system data. We will also help you set up a Journey Map for your business.
We also have a marketing department to help you develop the site’s CJM strategy.
How can I see the Journey Map Report in GA4?
GA4 has a report on the user journey, but it is quite inconvenient. The best solution is to consolidate the data using SQL queries and display it more conveniently and with the necessary detail.
However, if you are interested in CJM as a ready-made strategy and want to see how well it works, you can build funnels right in the interface and track the depth of pageviews on your site.
Is it possible to build CJM not by pages but by their types?
Yes. Your website needs to have the correct nesting structure of pages in subfolders. For instance, all blog pages in the /blog/ subfolder, all service pages in the /services/ subfolder, etc.
Otherwise, you will need to add a parameter with the page type to all pages to create detailed reports.
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