Why Choose Livepage for PPC Audit?
Livepage has been providing PPC services for digital businesses for over 10 years, enabling companies of all sizes and industries to expand their online presence, optimize their paid advertising budget, and build effective pay-per-click campaigns. We offer advanced and unique PPC solutions for IT outsourcing, SaaS, B2B, e-commerce, local businesses, and startups, providing a complex and individual approach. And one of our key services is a pay-per-click audit to research the effectiveness of conducted or planned advertising campaigns.
Our experienced specialists have many successful cases under their belt of high-quality paid search audits, which led to detecting errors in the PPC strategies and their subsequent optimization. We follow our top-notch experience, world-innovative approaches, and time-tested marketing best practices.
We work with Google Ads, Facebook Ads, LinkedIn Ads, Amazon Ads, Reddit Ads, Quora Ads, Bing Ads, and Twitter Ads, providing you with a detailed report on your current PPC campaign. An analysis of all existing and potential errors, ways to solve problems, and recommendations for improving the effectiveness of your pay-per-click strategy is also provided.
Establishing a complete PPC audit process with Livepage will inform you about why your paid ad campaign is not delivering the expected revenue and why your marketing budget is wasted without ROI. And what’s more important — it will give an answer on how to change this.
Why Should You Conduct a PPC Audit?
PPC audit as a service is a critical and integral part of any successful and cost-effective pay-per-click strategy aimed at analyzing all possible KPIs. Auditing accounts in contextual and targeted advertising systems allows you to determine the presence of critical errors in settings, performance monitoring, and options for optimizing marketing campaigns. The insights received as a result of the audit allows you to optimally and rationally use the advertising budget with real forecasts of outcomes.
The ultimate goal of the PPC account audit is to increase the profit from the pay-per-click strategy and reduce the cost of each client attracted to the site. And so, the cost of a quality PPC audit will certainly pay off, as you can increase the entire further effectiveness of your marketing campaign.
PPC audit services stand for an analysis of the profitability of paid ads and cover a detailed check of the settings of the advertising account, a thorough study of current digital marketing campaigns, and the identification of critical errors. And most importantly, this process also provides best practices for fixing detected problems and recommendations for improving existing PPC strategies.
Thus, a complete and correct audit of Google Ads, LinkedIn Ads, or any other advertising system you use results in better traffic, quality leads, and optimization of your pay-per-click strategy. You will increase the profitability of your PPC campaign without increasing its budget.