Marketing analytics can be overwhelming for small business owners. There are so many numbers, so much data, and not enough time to figure it all out. That’s where Livepage comes in, translating complex marketing data into clear, actionable insights and providing custom local business analytics solutions that help SMBs grow smarter.
An SMB owner is often a multitasker, serving as strategist, marketer, accountant, and even the IT department all in one. With so much to juggle, it’s easy to overlook one of the most powerful tools at your disposal, which is data. At Livepage, we come up with marketing analytics services for local business specifically designed to turn raw data into real growth by boosting operational efficiencies. Whether it’s SaaS marketing analytics or e-commerce analytics services, we’ll create a solution that will positively impact your business results.
Small local businesses often operate on tight budgets, with lean teams and ambitious goals. In an environment where every marketing dollar counts, every decision should be guided by facts, not just intuition. That’s where Livepage makes all the difference with analytics for local business, which turns insights into action and action into solid growth.
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From GA4 setup service to Meta conversion API to email marketing and ad platforms analysis, we ensure your data is collected, analyzed, and optimized across every touchpoint where your customers interact with your brand.
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I have a huge difference between the number of clicks in Google Search Console and organic users in Google Analytics. What could be the problem?
If you use Google Business Profile (GBP), the most likely cause of a problem is that Google Search Console does not record all clicks in My Business snippets with a link to a site.
You can track Google Business analytics in the Performance Statistics.
Or, you can place a site link in the GBP settings using UTM markup. You should pay attention to how your site URL looks in the preview.
If you are not sure how to deal with this issue, our team specializing in analytics services for small and medium businesses can always help you.
How to transfer order status data from CMS/CRM to analytics?
If your CMS/CRM does not have a built-in integration with analytics data infrastructure, then you need to configure the integration using a paid connector or write such an integration manually.
At the same time, the CMS/CRM should have a functionality that allows you to push webhooks according to corresponding triggers. Or, there should be an API that provides orders/requests data and their statuses and allows you to add custom fields to the order/request card. Our team is always here to help you set up end-to-end analytics.
How can I track QR-code conversions to a site from an offline banner?
You can add UTM tags to the link used in a QR code, for example,
https://site.com/?utm_source=offline_banner&utm_medium=on_Khreschatyk
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